Louis Vuitton presents L’Invitation Au Voyage, Louis Vuitton’s first ever ad campaign video, starring Arizona Muse and directed by photographer duo Inez and Vinoodh who also shot the print campaign. You would have thought that the world’s most valuable luxury brand would have gotten on the bandwagon eons ago.
Although it is not technically Louis Vuitton’s first film, it is the first ever ad campaign video to accompany the print ad campaign. This one chronicles Arizona Muse through iconic sights of Paris and up on a hot air balloon –no less.
Check out L’Invitation Au Voyage, Louis Vuitton’s first ever ad campaign video and the print ad campaign starring Arizona Muse below; better now than later I suppose.
Images Courtesy of Louis Vuitton
Are You Ready for fashion week? The Fall/Winter 2012/2013 shows kick off today starting with New York. For the full schedule, visit NOWFASHION.com.
Video produced by NEXT Models, starring Abbey Lee Kershaw, Aline Weber, Anja Rubik, Arizona Muse, Karlie Kloss, Lou Doillon among others and directed by Sebastien Haddouk and Julien Gallico.
Raquel Zimmermann replaces Arizona Muse as the face of YSL, fronting the Yves Saint Laurent Fall/Winter 2011/2012 ad campaign. Shot by Inez and Vinoodh, Raquel Zimmermann is pictured against a floor to ceiling window overlooking city buildings, showcasing monochrome pieces by Stefano Pilati’s YSL. The highlight of this ad campaign has to be the Yves Saint Laurent Fall/Winter 2011/2012 ad campaign video. Shot also by Inez and Vinoodh, the video uses stop-motion animation to feature 14 looks in 53 seconds to the soundtrack of LCD Soundsystem’s I Can Change. Check out the full Yves Saint Laurent Fall/Winter 2011/2012 ad campaign below.
(click on the images to view them larger)
Image credits: ysl
The Romantics. From left: Mirte Maas in Rodarte; Coco Rocha in Vera Wang; Caroline Trentini in Oscar de la Renta; Daria Strokous in Vera Wang; Fei Fei Sun in Rodarte and Nicholas Kirkwood for Rodarte boots.
Jourdan Dunn, Daria Strokous, Arizona Muse, Raquel Zimmermann, Coco Rocha star alongside Caroline Trentini, Mirte Maas and Fei Fei Sun in another Vogue US September 2011 editorial photographed by Steven Meisel. Styled by Grace Coddington and Michael Philouz, 5 themes derived from Fall 2011 were featured: The Romantics, The Modernists, The Bourgeoisie, The Artisans and The Subversives. Kudos to the creative team again; impeccable. Check out the rest of the themes below from the pages of Vogue US September 2011.
The Modernists. From left: Balenciaga; Calvin Klein Collection; Celine; Jourdan Dunn in Balenciaga; Arizona Muse in Jil Sander.
The Bourgeoisie. From left: Raquel Zimmermann in Miu Miu; Nina Ricci; Louis Vuitton; Nina Ricci; Rochas; Marc Jacobs; Donna Karan New York.
The Artisans. From left: Marni; Dries Van Noten; Proenza Schouler; Dries Van Noten; Ralph Lauren Collection; Marni.
The Subversives. From left: Givenchy; Theyskens’ Theory; Haider Ackermann; Rick Owens; Haider Ackermann; Alexander Wang; Ann Demeulemeester.
Image credits: women management blog
Arizona Muse and Freja Beha Erichsen star in an Old Master-inspired fashion editorial titled Master Class showcasing Fall 2011′s latest for Vogue UK September 2011. Photographed by Mario Testino and styled by Lucinda Chambers, Arizona Muse and Freja Beha Erichsen pair up on the streets of Antwerp in black and white outfits from the likes of Louis Vuitton, Lanvin, Valentino, Alexander McQueen, Marc Jacobs and Givenchy among others. Freja Beha Erichsen is also the cover girl for Vogue UK September 2011.
This is not the first time Arizona Muse and Freja Beha Erichsen are pairing up together, in fact they have done so on numerous occasions and I can’t think of any other duo that could top this pair.
Image credits: reallifeiselsewhere