Anja Rubik | Fendi Fall/Winter 2011/2012 Ad Campaign

Anja Rubik, Fendi Fall/Winter 2011/2012 Ad Campaign, Karl Lagerfeld, Baptiste Giabiconi, Brad Kroenig

Anja Rubik fronts the Fendi Fall/Winter 2011/2012 ad campaign yet again for the third consecutive time. Anja Rubik dons a brunette wig playing what seems to be the wife of Baptiste Giabiconi flanked by three adorable kids, I presume to be their ‘children’. (Fendi has a kids collection -Fendi Kids) Brad Kroenig makes a cameo as the artist painting Anja Rubik and a family portrait. The Fendi Fall/Winter 2011/2012 ad campaign is of course shot by Karl Lagerfeld and features lots of fur and knits. I particularly like the eyewear that Anja Rubik wears. She is such a goddess.

Anja Rubik, Fendi Fall/Winter 2011/2012 Ad Campaign, Karl Lagerfeld, Baptiste Giabiconi, Brad Kroenig

Anja Rubik, Fendi Fall/Winter 2011/2012 Ad Campaign, Karl Lagerfeld, Baptiste Giabiconi, Brad Kroenig

Anja Rubik, Fendi Fall/Winter 2011/2012 Ad Campaign, Karl Lagerfeld, Baptiste Giabiconi, Brad Kroenig

Anja Rubik, Fendi Fall/Winter 2011/2012 Ad Campaign, Karl Lagerfeld, Baptiste Giabiconi, Brad Kroenig

Anja Rubik, Fendi Fall/Winter 2011/2012 Ad Campaign, Karl Lagerfeld, Baptiste Giabiconi, Brad Kroenig

Anja Rubik, Fendi Fall/Winter 2011/2012 Ad Campaign, Karl Lagerfeld, Baptiste Giabiconi, Brad Kroenig

Anja Rubik, Fendi Fall/Winter 2011/2012 Ad Campaign, Karl Lagerfeld, Baptiste Giabiconi, Brad Kroenig

Anja Rubik, Fendi Fall/Winter 2011/2012 Ad Campaign, Karl Lagerfeld, Baptiste Giabiconi, Brad Kroenig

Anja Rubik, Fendi Fall/Winter 2011/2012 Ad Campaign, Karl Lagerfeld, Baptiste Giabiconi, Brad Kroenig

Anja Rubik, Fendi Fall/Winter 2011/2012 Ad Campaign, Karl Lagerfeld, Baptiste Giabiconi, Brad Kroenig

Anja Rubik, Fendi Fall/Winter 2011/2012 Ad Campaign, Karl Lagerfeld, Baptiste Giabiconi, Brad Kroenig

Anja Rubik, Fendi Fall/Winter 2011/2012 Ad Campaign, Karl Lagerfeld, Baptiste Giabiconi, Brad Kroenig

Anja Rubik, Fendi Fall/Winter 2011/2012 Ad Campaign, Karl Lagerfeld, Baptiste Giabiconi, Brad Kroenig

Anja Rubik, Fendi Fall/Winter 2011/2012 Ad Campaign, Karl Lagerfeld, Baptiste Giabiconi, Brad Kroenig

Anja Rubik, Fendi Fall/Winter 2011/2012 Ad Campaign, Karl Lagerfeld, Baptiste Giabiconi, Brad Kroenig

Anja Rubik, Fendi Fall/Winter 2011/2012 Ad Campaign, Karl Lagerfeld, Baptiste Giabiconi, Brad Kroenig

Anja Rubik, Fendi Fall/Winter 2011/2012 Ad Campaign, Karl Lagerfeld, Baptiste Giabiconi, Brad Kroenig

Anja Rubik, Fendi Fall/Winter 2011/2012 Ad Campaign, Karl Lagerfeld, Baptiste Giabiconi, Brad Kroenig

Anja Rubik, Fendi Fall/Winter 2011/2012 Ad Campaign, Karl Lagerfeld, Baptiste Giabiconi, Brad Kroenig

Anja Rubik, Fendi Fall/Winter 2011/2012 Ad Campaign, Karl Lagerfeld, Baptiste Giabiconi, Brad Kroenig

Anja Rubik, Fendi Fall/Winter 2011/2012 Ad Campaign, Karl Lagerfeld, Baptiste Giabiconi, Brad Kroenig

Anja Rubik, Fendi Fall/Winter 2011/2012 Ad Campaign, Karl Lagerfeld, Baptiste Giabiconi, Brad Kroenig

The Fendi Fall/Winter 2011/2012 ad campaign is definitely a winner. The whole mood and creative direction were spot on and brought out the best from the stunning Fendi Fall/Winter 2011/2012 collection. Oddly though, the colour scheme is very similar to the Fendi Fall/Winter 2010/2011 ad campaign. That being said, the single release of 23 images from the ad campaign is one of the biggest yet.

View the making of the Fendi Fall/Winter 2011/2012 ad campaign below. And don’t forget to check out the new Fendi Chameleon bag which you can pre-order now from Luisaviaroma by clicking on the link.

Image credits: Fendi

‘Shopping Fever’ A New Short Film by Karl Lagerfield

The short film edited and made to resemble a trailer of a full-length movie that does not exist.  It features the Chanel Pre-Fall 2010 collection and follows two young girls played by Dree Hemmingway and Abbey Lee Kershaw returning to their hotel after a shopping spree and also stars Baptiste Giabiconi. The release timed together with the recent Chanel Couture Fall 2010 show, perhaps to generate publicity? Check it out!