Miu Miu Fall/Winter 2012/2013 Ad Campaign | Chloë Sevigny by Mert and Marcus

Chloë Sevigny, Miu Miu Fall/Winter 2012/2013 ad campaign, Mert and Marcus

The Miu Miu Fall/Winter 2012/2013 ad campaign stars Chloë Sevigny, who previously featured for Miu Miu in the Spring/Summer 1996 ad campaign. This also marks the third straight ad campaign that Miu Miu has used celebrities instead of models; first with the controversial Hailee Steifeld campaign for Fall/Winter 2011/2012.

Photographed by Mert and Marcus, the ever edgy Chloë Sevigny wears similar eye makeup to the runway show where pantsuits that came in stripes, checks and prints were the main highlights. Styling was done by Katie Grand and featured loud pops of colour that make this a quirky and light-hearted campaign much like their previous one for Spring/Summer 2012.

Check out the the full Miu Miu Fall/Winter 2012/2013 Ad Campaign featuring Chloë Sevigny below.

Chloë Sevigny, Miu Miu Fall/Winter 2012/2013 ad campaign, Mert and Marcus

Chloë Sevigny, Miu Miu Fall/Winter 2012/2013 ad campaign, Mert and Marcus

Chloë Sevigny, Miu Miu Fall/Winter 2012/2013 ad campaign, Mert and Marcus

Chloë Sevigny, Miu Miu Fall/Winter 2012/2013 ad campaign, Mert and Marcus

Chloë Sevigny, Miu Miu Fall/Winter 2012/2013 ad campaign, Mert and Marcus

Chloë Sevigny, Miu Miu Fall/Winter 2012/2013 ad campaign, Mert and Marcus

Chloë Sevigny, Miu Miu Fall/Winter 2012/2013 ad campaign, Mert and Marcus

Chloë Sevigny, Miu Miu Fall/Winter 2012/2013 ad campaign, Mert and Marcus

Chloë Sevigny, Miu Miu Fall/Winter 2012/2013 ad campaign, Mert and Marcus

Chloë Sevigny, Miu Miu Fall/Winter 2012/2013 ad campaign, Mert and Marcus

Chloë Sevigny, Miu Miu Fall/Winter 2012/2013 ad campaign, Mert and Marcus

Images Courtesy of Miu Miu

Miu Miu Spring/Summer 2012 Ad Campaign | Mia Wasikowska by David Sims

Miu Miu Spring/Summer 2012 Ad Campaign, Mia Wasikowska, David Sims

Rising star Mia Wasikowska stars in the latest Miu Miu Spring/Summer 2012 ad campaign shot by David Sims. Miuccia Prada decided to go with studio photography this season, moving away from last season’s controversial shoot with Hailee Steinfeld but notably still not using a model. Love it or hate it, the over-the-top styling and bold bursts of print and colour make the Miu Miu Spring/Summer 2012 ad campaign a sure standout. I think she’s got it right again; a different statement every season.

Check out the rest of the Miu Miu Spring/Summer 2012 ad campaign featuring Mia Wasikowska by David Sims below.

Miu Miu Spring/Summer 2012 Ad Campaign, Mia Wasikowska, David Sims

Miu Miu Spring/Summer 2012 Ad Campaign, Mia Wasikowska, David Sims

Miu Miu Spring/Summer 2012 Ad Campaign, Mia Wasikowska, David Sims

Image credits: tfs

LOVE Magazine Issue 6 Covers | Elle, Chloe, Hailee, Lara, Nyasha, Mariacarla, Kristen, Daphne

LOVE Magazine Issue 6 Covers, Elle Fanning, Chloe Moretz, Hailee Steinfeld, Lara Stone, Nyasha Matonhodze, Mariacarla Boscono, Kristen McMenamy, Daphne Groeneveld

LOVE Magazine Issue 6 is now out in stores and LOVE Magazine has finally released images of all 8 covers of its supernatural-themed Issue 6. The first three covers starring Elle Fanning, Chloë Moretz and Hailee Steinfeld have already been released and are now in stores. The remaining five special edition covers starring Lara Stone, Nyasha Matonhodze, Mariacarla Boscono, Kristen McMenamy and Daphne Groeneveld  will be out in stores on September 1st. All LOVE Magazine Issue 6 covers were shot by Mert Alas and Marcus Piggott.

LOVE Magazine Issue 6 Covers, Elle Fanning, Chloe Moretz, Hailee Steinfeld, Lara Stone, Nyasha Matonhodze, Mariacarla Boscono, Kristen McMenamy, Daphne Groeneveld

LOVE Magazine Issue 6 Covers, Elle Fanning, Chloe Moretz, Hailee Steinfeld, Lara Stone, Nyasha Matonhodze, Mariacarla Boscono, Kristen McMenamy, Daphne Groeneveld

LOVE Magazine Issue 6 Covers, Elle Fanning, Chloe Moretz, Hailee Steinfeld, Lara Stone, Nyasha Matonhodze, Mariacarla Boscono, Kristen McMenamy, Daphne Groeneveld

LOVE Magazine Issue 6 Covers, Elle Fanning, Chloe Moretz, Hailee Steinfeld, Lara Stone, Nyasha Matonhodze, Mariacarla Boscono, Kristen McMenamy, Daphne Groeneveld

LOVE Magazine Issue 6 Covers, Elle Fanning, Chloe Moretz, Hailee Steinfeld, Lara Stone, Nyasha Matonhodze, Mariacarla Boscono, Kristen McMenamy, Daphne Groeneveld

LOVE Magazine Issue 6 Covers, Elle Fanning, Chloe Moretz, Hailee Steinfeld, Lara Stone, Nyasha Matonhodze, Mariacarla Boscono, Kristen McMenamy, Daphne Groeneveld

LOVE Magazine Issue 6 Covers, Elle Fanning, Chloe Moretz, Hailee Steinfeld, Lara Stone, Nyasha Matonhodze, Mariacarla Boscono, Kristen McMenamy, Daphne Groeneveld

The question now is which cover to get. I’m leaning towards Mariacarla Boscono or Elle Fanning. They are all stunning in their own right and it seems that fashion folk cannot stop seeing enough of in-demand photographers, Mert Alas and Marcus Piggott’s stunning visuals.

Image credits: love magazine

Elle Fanning | Marc by Marc Jacobs Fall 2011 Ad Campaign

Elle Fanning, Marc by Marc Jacobs Fall 2011 Ad Campaign

Elle Fanning stars in the latest Marc by Marc Jacobs Fall 2011 ad campaign shot by Juergen Teller. The ads feature Elle Fanning donning heavy outerwear and dresses that seem too big on her but she pulls it off with ease by staring rather blankly into the camera looking like she owns it; albeit a little nonchalantly. The photos are dreamy with a slightly surreal atmosphere but I’m unsure of the outfits selected here. I wish the stylist had chosen more outfits with those eclectic prints and that striped colour-block coat plus a metallic piece. But that’s just me. Otherwise, selecting Elle Fanning for the Marc by Marc Jacobs Fall 2011 ad campaign would have proved to be a winner.

Elle Fanning, Marc by Marc Jacobs Fall 2011 Ad Campaign

Elle Fanning, Marc by Marc Jacobs Fall 2011 Ad Campaign

Elle Fanning, Marc by Marc Jacobs Fall 2011 Ad Campaign

Elle Fanning, Marc by Marc Jacobs Fall 2011 Ad Campaign

Elle Fanning, Marc by Marc Jacobs Fall 2011 Ad Campaign

Elle Fanning, Marc by Marc Jacobs Fall 2011 Ad Campaign

Elle Fanning, Marc by Marc Jacobs Fall 2011 Ad Campaign

Elle Fanning, Marc by Marc Jacobs Fall 2011 Ad Campaign

Looking back at the Marc by Marc Jacobs Fall 2011 ad campaign again and you realise that Elle Fanning is only 13 but she has over a dozen editorial spreads to her name including this one. With the age factor in mind, the Miu Miu Fall/Winter 2011/2012 ad campaign starring Hailee Steinfeld instantly comes to attention. I had written in an earlier post about the ad campaign that the Miu Miu Fall/Winter 2011/2012 collection needed someone more appropriate to model as Hailee Steinfeld looked somewhat young. But I have recently gained enlightenment.

Ad campaigns have always been about the collections, the clothes, the bags, the shoes and the accessories. The model is merely that, a model to show the collection off. It is about selling dreams and fantasies, breaking away from the norm to grab consumers’ attention. You don’t relate to the model or celebrity wearing the collection; you see the collection for what it is no matter who is modeling it. Elle Fanning and Hailee Steinfeld are just two young starlets modeling designer clothes, heck, they even wear designer clothes (yes young girls be jealous). Let’s just look at the ad campaigns as such, you don’t have to read too much into it. It’s just simply beautiful clothes on pretty young things.

Image credits: fgr

Hailee Steinfeld for Miu Miu Fall/Winter 2011

Hailee Steinfeld Miu Miu1 F/W 2011

Hailee Steinfeld, 14, was first announced as the new face of Miu Miu Fall/Winter 2011 in May this year, taking over Lindsey Wixson who was one year older than Hailee is now when she first fronted the Miu Miu ad campaigns more than a year ago.

Lindsey Wixson Miu Miu Spring/Summer 2010

Lindsey Wixson for Miu Miu Spring/Summer 2010

In the latest Miu Miu Fall/Winter 2011 ad campaign, Hailee Steinfeld makes her first appearance as the face of Miu Miu. The ad campaign was shot by Bruce Weber who took over the reins from Mert Alas and Marcus Piggot and styled by Joe McKenna. The images were meant to channel a forties film noir mood but I’m not sure about the first few photos which were very country-inspired and rustic with the greenery and railway tracks. It started to fit the mood only when she enters a house -and eats a slice of pizza. Yes you read right, there’s a photo of her eating pizza! How peculiar. The photos of her posing outside the house were incredible, totally refreshing but not film noir. Forties? Yes maybe. I just wished they did all the shots in the house and darkened the lighting a little. If you can visualise that, I think you would have a better sense of where this collection is coming from. That aside, this collection is super!

Hailee Steinfeld Miu Miu2 F/W 2011

Hailee Steinfeld Miu Miu3 F/W 2011

Hailee Steinfeld Miu Miu4 F/W 2011

Hailee Steinfeld Miu Miu5 F/W 2011

Hailee Steinfeld Miu Miu6 F/W 2011

Hailee Steinfeld Miu Miu7 F/W 2011

Hailee Steinfeld Miu Miu8 F/W 2011

Hailee Steinfeld Miu Miu9 F/W 2011

Hailee Steinfeld Miu Miu10 F/W 2011

Hailee Steinfeld Miu Miu11 F/W 2011

Hailee Steinfeld Miu Miu12 F/W 2011

Hailee Steinfeld Miu Miu13 F/W 2011

Hailee Steinfeld Miu Miu14 F/W 2011

‘I had such an amazing experience working with the Miu Miu team on this new campaign. It’s so much fun to have the chance to work with such a gifted designer and wear these incredible clothes. I feel so lucky to be a part of it.’ -Hailee Steinfeld

So how does Hailee Steinfeld fare in this one? Here’s a little background information on how she got the gig. Miuccia Prada first noticed Hailee wearing her creations and loved how she wore them so much that she invited her to attend the Miu Miu show in Paris. From there, a partnership blossomed. Here’s a look at some of her appearances on the red carpet.

haileesteinfeld prada sag awards

Hailee Steinfeld in Prada Spring 2011 at the 17th Annual Screen Actors Guild (SAG) Awards.

haileesteinfeld miu mu baftas

Hailee Steinfeld in Miu Miu Fall 2011 at the British Academy of Film and Television Arts (BAFTAs) Awards.

Credit or no credit to Hailee’s stylist, Karla Welch. If you have seen more photos of Hailee Steinfeld on the red carpet, you will notice how she is slowly aging or maturing if you will and she’s only 14! Girls her age should dress her age. In the above ads, she has aged at least 10 years. I don’t know if it’ll bode well for Miu Miu’s cause because although Miu Miu is Prada’s more youthful line, she is just simply too young for that. I mean if maybe a young unknown model who poses for these ads and looks older (like Lindsey Wixson for Miu Miu), it’s definitely fine but I’m sure most people would have identified this young girl as the star of True Grit who is incidentally very young. If you are a twenty-something customer who sees Hailee Steinfeld in these ads, what would you think? Awkward moment, uneasiness? But the bottom line is that this Miu Miu collection definitely needs a more suitable person to model.

I don’t know, it just doesn’t seem to work for me. Of course, Hailee’s not the only one who has been in this situation. Dakota Fanning made her first appearance in Marc Jacobs ads when she was just 13 and her younger sister Elle Fanning, 12, is currently Rodarte’s muse. Rodarte can get away with that as their line is more youthful and Elle does look somewhat age-appropriate but not Marc Jacobs! That was major if you remember the controversy back then and now Dakota’s back as the face of the Marc Jacobs’ Oh, Lola! fragrance with the bottle stuck between her legs!

I think the ‘want’ to be different and the idea of nonconformity is what appeals to these designers. With respect to that, I think it is relatable, everybody wants publicity. I was going to write that lines have to be drawn but with nonconformity, I think there are no boundaries. Just like fashion.

Check out the full Miu Miu Fall/Winter 2011 fashion show below.

Image credit: hailee-steinfeld.net, miumiu, models.com